Advertisement Atrocities

​By John Pham

Advertisement has been apart of everyday life since 1836. There are multiple kinds of advertisement photo, poster, video, news, etc. However, there are also different strategies of advertisement and methods for them. For example, false advertising that completely lies about their product, there's subliminal which hides and shows you secret messages to lure you, and then there's deceptive advertising which really hooks people in. deceptive advertising is when a company makes their product more appealing using photos and persuasive voices. An example of deceptive advertising is mainly in your fast food restaurants like McDonald's, Wendy's, and Subway. There are various methods for different foods like for burgers from in and out they use angles and carefully place ingredients to make photos like Wendy's they also adjust lighting and do whatever is possible. A junior by the name of Brandon said:

“It makes me feel really lied. They should at least make their food look more real or make it up to that standard. It's like being cat fished. I feel the same about subway. So they should have a disclaimer about how it really looks”

For places like Bonchon, which is not a fast food place but an actual restaurant, their staple seems to be their chicken which is highly advertised. Their chicken seems to be a reflection of their advertisements unlike fast food restaurants but even real restaurants have their flaws. A junior Andrew Lim and Eric Mok said:

“That actually looks pretty close and it looks really good some could say it makes good on it promise”

In all, deceptive advertisement can really make you hungry for their product even making lots of people like in Eric Mok Words said:

“Why are you showing me this? Are you trying to make me hungry? Do you have food on you right now?”